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HubSpot Newsletters are Overpriced: The #1 Alternative

admin by admin
February 18, 2025
in Marketing Automation
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Many businesses pay hundreds of dollars per month for HubSpot’s newsletters — when all they really need is a simple and effective alternative.

If you’re using HubSpot mainly for sending newsletters but not taking advantage of its full automation suite, you’re overpaying by 91% for features that you’re not using.

The solution: Encharge is a fraction of the cost while offering everything you need for sending newsletters effectively.

Why Look for a HubSpot Newsletter Alternative?

Answer: The main problem with HubSpot’s newsletters is that they’re too expensive, and they offer many extras which half the users don’t even need.

Many businesses choose HubSpot for its CRM and automation features, and this can’t help but raise the question: What if you just need to send newsletters?

Top 4 reasons to look for HS Newsletter alternatives:

  1. HubSpot is expensive for businesses that only use it for email.
  2. Its pricing includes advanced automation and CRM tools that aren’t necessary for simple newsletter campaigns.
  3. The platform can feel overly complex if you only need to send emails.
  4. Businesses end up paying hundreds per month for features they don’t even use.

If you’re looking for a simpler, cost-effective alternative, Encharge gives you everything you need for newsletters without the bloated cost.

Comparison: HubSpot vs Encharge
for Newsletters

Feature HubSpot Encharge
Newsletter Sending ✅ Yes ✅ Yes
Advanced Automation ✅ Yes (but expensive) ✅ Yes (affordable)
CRM Integration ✅ Yes ✅ Yes (HubSpot sync too)
Pricing $700+/mo $99/mo
Expensive Features ❌ Yes ✅ No
Simplicity Without Automation ❌ No ✅ Yes

That’s just our comparison table.

Now, let’s break down the most important features!

1. Better Pricing Without Unnecessary Costs

HubSpot requires you to purchase bundled marketing packages, which include tools you may never use.

Encharge provides a simple pricing structure that scales with your needs, ensuring you only pay for what’s necessary.

2. Easy-to-Use Newsletter Creation

HubSpot’s email builder is designed for complex marketing automation, making it overwhelming for businesses that only need newsletters.

Encharge simplifies the process with a user-friendly editor, allowing you to create and send newsletters without navigating a maze of unnecessary options.

Here’s an Encharge ↔ HubSpot integration:

3. Flexible Automation Without the Bloat

While HubSpot’s automation tools are powerful, they are often too advanced and expensive for businesses that just want to schedule newsletters and segment audiences.

Encharge keeps automation lightweight and efficient, giving you just the right amount of control without overcomplicating things.

4. Seamless HubSpot Syncing

For businesses that still need some HubSpot functionality, Encharge allows easy data syncing.

This means you can send newsletters from Encharge while keeping your HubSpot contacts up to date without the high HubSpot price tag.

HubSpot’s email sending limits and pricing tiers can restrict your ability to scale.

Encharge offers high deliverability rates at an affordable price, ensuring your newsletters reach inboxes without hidden fees.


Who Should Switch to Encharge?

1. Businesses Using HubSpot Just for Newsletters

If you primarily use HubSpot for sending newsletters and aren’t taking full advantage of its CRM and automation tools, you’re overpaying for features you don’t need.

Encharge offers the same high-quality email capabilities without the expensive extras.

2. Small Businesses & Startups

Startups and small businesses need cost-effective solutions that don’t drain their budgets. Encharge is built to scale with you without forcing you into expensive, unnecessary plans.

3. Companies Looking for Simplicity

Many businesses find HubSpot’s interface and feature set overwhelming.

Redditor sharing their sour experience with HubSpot's onboarding fee

If you want a clean, simple, and effective email solution, Encharge delivers exactly what you need—without the confusion.

4. Marketing Teams Needing a Cost-Effective Email Platform

Marketing teams who manage newsletters often don’t need full CRM automation but require a robust email tool with segmentation and automation capabilities.

Encharge keeps it streamlined and affordable.

5. Businesses That Need HubSpot Syncing Without the High Cost

Some businesses still rely on HubSpot for CRM purposes but don’t want to pay HubSpot’s high email marketing costs.

Encharge allows for seamless syncing while providing a cheaper and more focused email marketing solution.


So, What Should You Choose?

If you only need to send newsletters, Encharge is the obvious choice. It gives you all the necessary email marketing tools without forcing you into an expensive ecosystem like HubSpot.

  • Go with Encharge if you want a simple, cost-effective email tool that focuses on newsletters while still allowing basic automation and HubSpot syncing if needed.
  • Stick with HubSpot only if you’re using its full CRM and marketing automation suite—otherwise, you’re likely overpaying for features you don’t use.

For businesses looking to cut costs without sacrificing email performance, Encharge delivers exactly what’s needed without the unnecessary complexity and price tag of HubSpot.

CTA: Leave HubSpot to join Encharge

FAQ about HubSpot Newsletters?

1. Can HubSpot do newsletters?

Yes, HubSpot can send newsletters, but it comes with high costs and unnecessary complexity if you only need a simple email solution.

HubSpot’s email marketing features are part of its Marketing Hub, which includes automation, CRM tools, and analytics—most of which aren’t needed for basic newsletters.

Why businesses look for alternatives:

  • Expensive pricing – Even for just newsletters, HubSpot’s plans can cost $700+ per month.
  • Feature overload – Built for full-scale marketing, making it complicated for simple email needs.
  • Better alternatives exist – Tools like Encharge offer affordable, newsletter-focused solutions without unnecessary features.

If your main goal is sending newsletters without overpaying, a HubSpot alternative like Encharge is a better option.

2. Can Encharge do newsletters?

Yes, Encharge is built for newsletters and provides a simpler, more affordable alternative to HubSpot. It allows businesses to send newsletters without paying for unnecessary CRM or automation features.

Why Encharge is a better fit for newsletters:

  • Lower cost – Unlike HubSpot, Encharge focuses on email marketing without the high price tag.
  • Easy-to-use email builder – No complex automation required, just simple and effective newsletter creation.
  • Seamless HubSpot syncing – If needed, Encharge can sync data with HubSpot without requiring a full migration.
  • Reliable deliverability – Ensures your emails land in inboxes without the extra cost of HubSpot’s pricing tiers.

If you need a straightforward newsletter solution without the CRM bloat, Encharge is the better choice.

3. Is there anything better than HubSpot for newsletters?

Yes, there are better alternatives to HubSpot for newsletters, especially if you don’t need CRM and complex automation. HubSpot is expensive because it includes a full marketing suite, but if your main goal is sending newsletters, you’re overpaying for features you don’t use.

Best HubSpot Alternatives for Newsletters:

✅ Encharge – Cheaper, easier to use, and built specifically for email marketing. It offers automation, segmentation, and even HubSpot syncing without the high cost.
✅ Mailchimp – Good for beginners but lacks advanced automation and flexibility.
✅ ConvertKit – Ideal for creators and bloggers, but may not suit all businesses.
✅ Brevo (formerly Sendinblue) – Offers affordable email marketing with simple automation.

If you’re only using HubSpot for newsletters, switching to a newsletter-focused tool like Encharge will save you money and frustration.

The Bottom Line

HubSpot is designed as a full CRM and marketing automation platform, which means its pricing reflects a suite of tools that many businesses don’t actually need. If your main goal is sending newsletters efficiently, HubSpot’s high cost and unnecessary complexity can be frustrating.

With HubSpot, you’re paying for features like sales pipelines, workflow automation, and customer tracking, even if you just want a straightforward email solution. This bloated approach makes it harder to justify the price tag, especially for small businesses or companies focused solely on newsletters.

Encharge, on the other hand, offers a purpose-built email marketing solution.

It lets you send newsletters, automate basic sequences if needed, and even sync with HubSpot at a much lower price. Unlike HubSpot, you’re not locked into an expensive ecosystem—you get precisely what you need.


Thank you so much for reading this,
David Ch
Head of Marketing at Encharge

CTA: Leave HubSpot to join Encharge



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