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Optimove for Retail

admin by admin
August 20, 2024
in Marketing Automation
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Customer Engagement Solution for LiveOps & Monetization

In the realm of social gaming, where every interaction counts, achieving synergy across your Acquisition, LiveOps, Monetization, and CRM teams is essential. Optimove’s Customer-Led Marketing Platform empowers your teams to streamline operations, deepen player engagement, and drive revenue growth, all from a single, unified platform.

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Tailored Strategies
for Mobile Games
Success

Optimove offers solutions tailored to meet the unique needs of social gaming brands, enabling your teams to implement targeted strategies that boost retention, increase monetization, and enhance player satisfaction. From triggered real-time mobile messaging campaigns to in-app content personalization, delight your players with tailored experiences that keep them coming back for more.

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Blain’s Farm & Fleet Improves Personalization with Optimove

“Optimove is very intuitive, yet super advanced and it can handle our very diverse customer base and very vast product catalog.”

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Unified Access
to Player Data
and Insights

Empower your CRM and LiveOps teams with seamless access to unified historical, real-time, and predictive data, allowing for the identification of the next-best monetization opportunity for each player. Streamline operations with purpose-built customer explorers and AI tools and integrate your LiveOps tools with Optimove’s orchestration engine to maximize the value of your player data when triggering in-game experiences, ensuring a hyper-personalized player journey.

#block-66c4d39a0b602 {}

Real-Time
Engagement
and Orchestration

Create journeys with symmetric messaging across outbound channels and in-game experiences to engage players throughout their lifecycle. Leverage Optimove’s ability to synergize marketer- and AI-led prioritization and exclusion frameworks to orchestrate and automate personalized interactions across all channels. Finally, optimize player monetization and boost customer response rates through personalized experiences tailored to each player, driven by self-optimizing AI models.

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Personalized Experiences
& Incrementality
Measurement

Monetize your titles with real-time behavior and event-triggered campaigns that maximize engagement opportunities and prevent churn. Gain comprehensive insights into the incremental impact on business KPIs of your entire player engagement plan with productized control groups.

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Marketing Incrementality
Measurement and
Optimization

Gain comprehensive insights into the incremental business impact of your entire customer marketing plan and each individual campaign using productized control groups. Leverage AI to discover untapped potential in your customer base as well as optimize your marketing strategy.

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Get a personalized tour of Optimove

Let us show you how agile and powerful
automated predictive marketing can be.


  • Request a Demo

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The post Optimove for Retail appeared first on Optimove.



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